Sunday, November 2, 2008

Improve your leadership, improve your business

Some interesting times ahead as we watch the outfall of the financial crisis spread around the globe. I hope you've taken to time to see if you are future proofed or if you need to turn your hand to a new job or even a new career. We have all heard for years that it is important for us to invest in our own skills so we can be versatile and in a position to take on whatever life throws at us.

An area that appears to be catching a lot of attention at the moment are those people who have been laid off and have decided to build their own business, some have opted for a bricks and mortar business while many have moved to a web based business. So we spent some hard time, effort and money to get things up and running, now it comes down to our leadership and business skills to keep it moving and generating cash.

One of the critical areas to consider is our leadership skills. I hope you have been spending some time over the last year to consider your skills and to work on areas of deficiency.

On top of the list for your skills should be you ability to create, develop, maintain and especially articulate your vision. You may have heard of the term your elevator pitch. Only with this vision will the small tasks fall out at you to gain the momentum and move things along in line with this vision.

Where would we be if Bill Gates hadn't envisioned a PC on every desk and every home?

If you can formulate a great vision, then write it down, hopefully one sentence says it all, because the clearer the vision the easier it is to focus.

Now your vision is set it's time to consider what are the steps you need to take to get there. These steps need some time restraints and maybe there needs to be some interim steps along the way. Such as obtain 100 repeat customers within twelve months, so this will translate to a sub task that should be in the order of get ten customers each month. From this the support task will fall out such as marketing, business process - how do I quote? how do I invoice etc.

Allocate the jobs you're expert at to yourself and delegate the other tasks to those around you who have the most appropriate skills.

While running a business is all about selling the products and services to customers who want your products, it's your leadership skills that will keep the focus while building and maintaining your business.

2 comments:

  1. I think that leadership is often missing in companies. Too often people get promoted because of longevity and not because of skill.

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  2. So true, I guess it happens when those up top don't really know what's going on, and they figure if this guys been around he must be able to lead the team - too often though this person has no leadership skills to offer the rest of the team.

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